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Welcome to Arras!
Arras is a WordPress theme designed for news or review sites with lots of customisable features.
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Recent Posts
- TVB 2020 Commitment Summary
- Viu TV 2020 Commitment Summary
- Now TV 2020 Commitment Summary
- Open TV / Cable TV 2020 Commitment Summary
- Metro Daily Distribution Channel Adjustment since October 2019
- Advertising Opportunity on Pocket Tissue
- Social Platform for Office Lady – TOPsis, targets to launch in November
- Innovative Pop-up Store – PopSquare
- TV rating trend from May – Aug
- Overall Adsepnd Continuous drop Recorded in Jun to Aug
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Tag Cloud
Media Updates (Oct, 2018)
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New ad format on Taxi ambient
Posted on November 14, 2018 | No CommentsNew In-taxi ad format launch A new in-taxi ad format, Headrest Messenger, is currently available for advertising. The Headrest Messenger measures approximately 0.4 meters (W) x 0.2 meters (H).... -
Viu TV, ViuTV6 & Now TV 2019 Commitment Summary
Posted on November 14, 2018 | No CommentsThe rate card inflation for 2019 is 3% on Viu TV, ViuTV6 and Now TV. There is ONE scheme applies to 3 platforms and 3 platforms under separate commitment. The... -
Viu TV New Rate Card Structure
Posted on November 14, 2018 | No CommentsCommencing 2019, Viu TV will adjust the increment of each rate class from 30% to 21.75% on the rate card and add 2 more rate class, F7 & F8, on... -
TVB 2019 Commitment Summary
Posted on November 14, 2018 | No CommentsTVB released new Rate Card #53 with 3.5% rate increment and also the rate protection scheme for 2019. The commitment deadline is Dec 7, 2019 (Friday 5pm). -
Nielsen Media Index Update
Posted on November 14, 2018 | No CommentsNielsen Media Index Update According to the Nielsen Media Index Q2 report, three new media channels have been added in the Nielsen Media Index, including Fantastic TV (Television), LIHKG... -
Discontinue of in-store TV in Mannings retail spaces
Posted on November 14, 2018 | No CommentsMannings planning to remove all in-store TV Mannings and Focus Media have created a new TV advertising channel for beauty and health program in Mannings stores since 2007. However,... -
iCable News launches advertising opportunity on the FB feed
Posted on November 14, 2018 | No CommentsNew Media Opportunity: i-Cable News FB One of the major paid TV News channels in HK now offers advertising opportunity to advertisers on their FB. Across categories starting from... -
Holiday Shopper Insight from Google
Posted on November 14, 2018 | No CommentsUnderstand the unique behaviors and characteristics of the Holiday buyers Holiday season is approaching soon, and it is an opportunity to connect with and win over new customers with a...